Domestic OTA
EaseMyTrip management for hotels
EaseMyTrip's hotel business is growing on the back of its zero-cancellation-fee positioning. Trinetra maintains parity and monitors performance for incremental gain.
Where EaseMyTrip wins
Price-conscious domestic leisure, tier-2/3, family and value segment.
Trinetra playbook
Parity monitoring, campaign participation, monthly performance review; scale investment as revenue justifies.
FAQs — EaseMyTrip
Is EaseMyTrip meaningful for hotels?
3–5% of OTA mix typically; growing.
How do you manage the channel?
Standard extranet management, parity control, campaign participation.
Commission?
15–18% typically.
Any special programs?
Zero-cancellation-fee positioning drives certain segments; participate selectively.
Should new hotels list on EaseMyTrip?
Yes — low-effort incremental channel worth activating from day one.
Get EaseMyTrip performing
We audit your current EaseMyTrip setup — content score, parity, promotions, ranking — and give back a prioritised 30-day action plan.